World, the largest human-centered identity and financial network, expanded its U.S. presence with a flagship location in Miami's vibrant Wynwood District.
Located at 240 NW 24th Street, the flagship represents World's continued U.S. expansion following launches in San Francisco and West Hollywood. The opening comes at a critical moment, as survey data reveals Floridians increasingly struggle to distinguish between humans and AI online and express strong support for tools that can verify real humans online.
Miami's Wynwood Is Where Art, Culture and Technology Converge
Miami represents a vibrant technology ecosystem, attracting entrepreneurs, investors, and digital nomads. The choice of Wynwood – known for its artistic spirit and innovation – makes it an ideal location for World's human verification technology, which bridges the gap between digital advancement and authentic human connection.
The Miami flagship features the same thoughtful design aesthetic as its predecessors, with a distinctive sensibility that reflects the city's unique cultural identity. The space centers around World's signature Orb technology, inviting visitors to experience proof of human verification firsthand.
Addressing Florida's Growing Digital Trust Challenge
The flagship opening directly responds to concerns highlighted in an Echelon Insights survey of Florida voters. The research reveals that 87% of Floridians surveyed want better verification tools that help confirm humanness online without sacrificing anonymity or providing personal data – precisely the solution World provides with World ID.
The survey found that 84% of Florida voters surveyed are concerned about AI-generated bots spreading misinformation or manipulating discourse online. This challenge has created broad consensus, with 70% of respondents agreeing that it's more important than ever to prove you are human online.
Privacy-Centered Humanness Verification for Floridians
Inside the Wynwood flagship, visitors can experience World's NVIDIA-powered Orb, which verifies unique humanness while maintaining complete privacy. The technology creates an anonymous digital verification that confirms humanness without compromising personal privacy or data.
This approach aligns with Floridians' preferences: the survey found strong support for biometric verification methods when paired with robust privacy protections. Importantly, all verification data remains exclusively on the individual's device, never stored on World's servers or shared with third parties.
World Expands Across America's Innovation Centers
The Miami flagship opening follows World's U.S. launch in San Francisco and subsequent expansion to Los Angeles. This rollout connects three of America's most dynamic innovation hubs with World's human verification technology.
Following the “At Last” event in San Francisco where World announced partnerships with Visa, Stripe, Match Group, and Razer, the project continues expanding its ecosystem of applications. These collaborations demonstrate how World ID can enhance online experiences across domains that Floridians identified as critical for human verification.
These integrations address fundamental challenges online, from preventing ticket-buying bots to creating more authentic experiences on dating platforms and social media – all concerns that strongly resonated in the Florida survey.
The Miami Wynwood flagship is now open at 240 NW 24th Street. For more information about World Network and to find the nearest verification location, visit world.org/find-orb.
Learn more
With more than 26 million users across 160+ countries, World continues to build the infrastructure for human verification in an age increasingly dominated by artificial intelligence. To stay informed about World, visit the World website or subscribe to the blog below. You can also join the daily conversation on all World social media channels, or get additional important information concerning the project by reading the World protocol whitepaper.