World Network growth helps Mini Apps developers reach millions of people daily

Dec 05, 2024 3 Minute Read

World Network is scaling fast, and its growth is having a significant impact on the success of Mini Apps developers. 

Recent launches in countries like Brazil have seen global World ID verifications top 8 million ([8.4 million] as of today), while the launch of World ID Credentials, with access to WLD tokens, has helped the number of people using World App climb to more than 18 million. 

As the network grows, it’s creating a zero-to-one moment for developers building Mini Apps, providing them with a large, growing, fully onchain, verifiably human audience that’s instantly accessible. Here’s why that’s important. 

Mini Apps by the numbers

Mini Apps on World App are currently seeing around 3.8 million opens and 6.7 million impressions per day, along with 3.4 million World ID verifications every week.

This exposure to millions of real, engaged humans gives Mini App developers the unique opportunity to grow their audiences quickly and organically with zero distribution costs, and learn from community feedback. 

Take Argiefy, for example. They provide real-time financial information, investment tools and education to help people navigate high inflation and economic volatility and make better financial decisions. According to an Argiefy spokesperson:

“Human interaction is the core of our community, and World has made it incredibly easy to validate and onboard our users. It’s a simple and effective solution that fits seamlessly into what we’re building. Working with World has helped us connect with new audiences, especially in LATAM, and get valuable feedback from real users. We’ve been able to adjust and improve our roadmap by adding crypto-related features that the local community really needs.”

PartyDAO’s John Palmer, builder of two of the most successful Mini Apps to date (UNO/ORO), expanded further Mini Apps’ ability to help developers scale in a recent interview: “Distribution in crypto [is] kinda broken…One really unique thing about Mini Apps at this stage is that you can get a lot of distribution in a way that you probably haven’t been able to before.”

Mini Apps' success across categories

It’s not just financial Mini Apps that are thriving, either.

  • ORO, a daily token for unique humans, is currently averaging 1.4 million World ID verifications on a weekly basis. 
  • Holdstation surpassed 8.2 million impressions on November 22, soon after starting their Eggs Vault Mini App.
  • Cudis has sold tens of thousands of dollars worth of their AI-powered smart ring through its Mini App.
  • Meritt, the human-only social network, passed 30,000 World ID verified human users a few weeks after launching on World App. 
  • Even practical, everyday apps like Top Ups (from cryptorefills.com) and eSim (from Boxo) are enabling hundreds of  thousands of people each to quickly and seamlessly exchange digital assets for real world phone and internet connectivity.
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Because Mini Apps are built on World Chain, builders can have confidence not only that downloads are coming from real humans, but that [8.4 million] of these Orb-verified World ID holders also have free access to the digital economy thanks to World Network.

“The partnership with World is a meaningful move for us,” said Edison Chen, founder of CUDIS. “We collaborated to launch a special World edition CUDIS ring and CUDIS Mini App in World App, which has brought us huge traffic around the world. This is a global movement.”

Learn more

To be the first to learn about new Mini Apps and important milestones, visit the World website or check out the developer docs here.

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Disclaimer

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