When anyone can create deepfakes and knockoffs with a few keystrokes, how do we make sure real artists get the credit and control they deserve?
World’s integration with Story, that’s how.
Story is the world’s IP blockchain. It’s designed to support creators of all kinds—from writers and musicians to developers and artists—with tools to register, license, and monetize their IP onchain. Story and World, the real human network, are joining forces to tackle this emerging challenge.
Bringing verified human authorship onchain
At the heart of this partnership is World ID, an anonymous proof of human that will enable creators to prove they own their intellectual property—and stay in control of how their work is used.
The internet is home to most of the planet’s humans. That’s billions of hardworking, real people who use the web every day to write their thoughts, post photos, and share their art. Imagine the frustration they feel when a bad actor pretends to be them. Or takes credit for their work. Or floods their favorite platforms with low-effort, AI-generated noise.
This partnership brings verified human authorship onchain so that creators can:
- Verify their authorship just by verifying their Story wallet
- Set rules for how their IP can be used
- License their IP and get paid for it
Helping creators protect what they make
By integrating World ID, Story is adding a new layer of trusted, human-authored signal to the entire IP lifecycle. That’s a big deal for creators navigating a content landscape increasingly shaped by algorithms and generative AI. It will give human creators a powerful tool to prove authorship and enhance trust, define how their work is used, and get compensated for it on their terms.
What’s next
The integration is expected to go live later this year. It’s one step toward a future where human-made content remains visible, valuable, and protected as the digital world evolves. We’re excited to be building that future with Story, and we’ll have more to share soon.
Learn more
To stay informed about World, visit the World website or subscribe to the blog below.
You can also join the daily conversation on all World social media channels, or get additional important information concerning the project by reading the World protocol whitepaper.