Introducing the World Partner Markets Program

2025年9月30日 2 分で読めます

Grocery stores offer package pickups. Wine shops offer tastings. Convenience stores feature ATMs. Retailers are always looking to increase foot traffic in ways that integrate with their business. Now, there’s a new opportunity: Proof of human verification, via the Orb.

World is rolling out its Partner Markets program to large enterprises across the globe. If you have an established brick-and-mortar network and a reputation for putting humans first, we want to work with you.

World’s proof of human technology allows people and companies to distinguish between humans and AI online—ensuring that real humans benefit from the age of AI. To join the real human network and get a verified World ID, people visit an Orb. It takes pictures of their face and eyes to verify they are a unique human—then deletes those images so that humans, not machines, own their data. A World ID grants verified humans the ability to verify their humanness to applications and services without revealing their identity. 

Today, 1,300 Orbs are hosted around the world. Video game stores in Tokyo. Cafes in London. Restaurants in Buenos Aires. Your storefronts can benefit too whether you are in one of the 20+ countries where World’s proof of human technology is available, or if you want to bring World’s technology to your country. Learn more and apply here

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The benefits

There are three primary benefits to hosting an Orb:

First, Orb locations bring additional foot traffic to your store. As of September 2025, over 16 million people have been verified and joined the real human network. Individuals who verify may opt in to receive Worldcoin, a digital token, they can spend on products and services in your store (through a straightforward payment integration), growing your customer base.

Second, World Foundation compensates businesses for each unique human who verifies in their stores.

Third, World helps your company leverage World ID in your business, ensuring you get a larger share of human clientele and less bot or fraudulent activity. We’re going to pilot a program with Tinder to reduce catfishing, integrated World ID with Razer to get the bots out of multiplayer games, and partnered with one of Japan’s largest marketing agencies to cut the click farms out of the loop.

Eligibility

Eligible partners must have an extensive retail footprint (or ability to partner with one) and align with World’s mission of universal proof of human, finance and connection for every human. 

We’re looking for partners with the operational muscle to identify potential sites, deploy the hardware, and build a strategic launch plan that ensures they get the most out of the partnership. Orbs are self-serve; we just ask that you make them visible and accessible during regular operating hours.

To support you, Orb manufacturer Tools for Humanity will conduct marketing campaigns to drive customers to your locations, provide metrics that assist with operational decisions, and handle any necessary Orb repairs or software updates.

Join now

If you’re ready to partner with World to grow the real human network, click here to get started.

Learn more about World

To stay informed on the latest from World, along with other exciting news and announcements, visit the World website or subscribe to the blog below.

You can also join the daily conversation on all World social media channels, or get additional important information concerning the project by reading the World protocol whitepaper.